I'm Emanuele Minerva. Born on the island of Ischia and based in Milan since 2019, I've worked as a professional photographer since 2013, specialising in advertising photography, videomaking and brand strategy.
My approach is simple: every image starts with a single, clear idea, then I protect that idea all the way to the final frame. Light, composition and timing aren't decoration, they're the argument for why a brand deserves your attention.
I work across two worlds I love: automotive, where the challenge is to give a machine a soul, and food & beverage, where the goal is to make you feel hunger and thirst through a screen.
Everything runs through EM·LAB, my Milan studio, concept, art direction, photography, motion and finishing under one roof, so nothing gets lost in translation between the idea and the result.
Emanuele Minerva
From the first idea to the final grade, one point of contact, one vision.
Campaign, catalogue and editorial imagery built to sell a product and a feeling.
Short films, social content and brand videos, from storyboard to final cut.
Studio and location car photography and film, with an eye for reflection and movement.
Styling and shooting plates, menus and cocktails that trigger appetite instantly.
Positioning, mood and visual language so every frame speaks the same brand voice.